A motorcycle tourism tour organised by Buzzword International Lanka Pvt Ltd to promote Sri Lanka as a travel destination concluded on Thursday (16), featuring members of Malaysia’s ShadowFax Motorcycle Club, including several leading businessmen.
Following the tour, the group met with Sri Lanka’s Sports Minister Sunil Kumara Gamage, underscoring the event’s role in strengthening tourism ties and international collaboration.
Buzzword International, which has organised Colombo Bike Week since 2013, hosted the Malaysian delegation as part of the initiative. This was the second Sri Lanka tour undertaken by the ShadowFax team, following a previous visit in 2016.
Led by Dato’ Muruga Nantham, a biker with over 25 years of experience, the group travelled across the island on high-capacity Harley-Davidson motorcycles ranging from 1500cc to 1900cc.
The tour, held from April 6 to 17, covered destinations including Colombo, Jaffna, Passikudah, Arugam Bay, Mahiyanganaya, Kandy, Nuwara Eliya, Bandarawela, and Hikkaduwa.
Organisers stated that the event generated more than USD 100,000 in foreign exchange earnings for Sri Lanka through spending on accommodation, flights, fuel, dining, personal expenses, and charitable donations.
Speaking during a special meeting held after the tour, Minister Sunil Kumara Gamage noted that attracting high-net-worth travellers contributes significantly to the country’s tourism sector.
Members of Sri Lanka’s Bikerholics Motorbike Club also joined the convoy in support of the visiting riders.
Buzzword International Lanka Chairman Tilak Leslie and Managing Director Neil Hassim said the company plans to organise more large-scale international motorcycle tours in partnership with government institutions, including the Ministry of Sports, Sri Lanka Tourism Promotion Bureau, Police Department, and Customs Department.