Uber Eats has officially expanded its delivery services to Badulla, Bandarawela and Ella, bringing on-demand food delivery to one of Sri Lanka’s most scenic regions, renowned for its Ceylon tea and attractions such as Ella’s famous Nine Arch Bridge.
Residents and visitors can now order a wide selection of meals and refreshments through the Uber Eats platform, ranging from traditional rice and curry and popular short eats to coffee and other everyday favourites, delivered directly to their doorstep.
The expansion represents Uber Eats’ third district-level launch in Sri Lanka this year, following its recent entry into Nuwara Eliya and Ratnapura.
With the service now available, customers in the newly covered areas can explore an expanding selection of restaurants and local food outlets.
In Ella, a major destination for both local and international tourists, Uber Eats is also expected to provide visitors with greater convenience and more dining options throughout their stay, while allowing restaurants to connect with a broader customer base.
The expansion is also aimed at supporting the local business community.
Restaurants and other merchants can use the platform to reach more customers, while delivery partners gain access to flexible earning opportunities.
The service could be particularly valuable for businesses catering to Badulla’s expanding tourism sector, offering an additional channel to grow their customer base and respond to rising demand for online food delivery.
Roar AdX Expands Support for Sri Lankan Advertisers as Official TikTok Sales Partner
Roar AdX, the advertising platform venture of Roar Global, has been appointed as an official TikTok Sales Partner in Sri Lanka, enhancing the support available to local brands and agencies looking to advertise on the platform.
As TikTok continues to play an increasingly important role in product discovery, businesses require more than simply access to advertising placements. Effective campaigns depend on understanding the platform’s audience, creating relevant content and connecting advertising investments with measurable business outcomes.
Through Roar AdX, Sri Lankan advertisers can access campaign consultancy, local payment solutions, on-demand assistance and training. The team supports brands and agencies throughout the planning, execution and optimisation of TikTok campaigns, combining knowledge of the platform with an understanding of Sri Lanka’s local market.
Umair Wolid, Chief Marketing Officer at Roar Global, said: “Brands in Sri Lanka are increasingly looking at TikTok as a serious part of their growth strategy. Our focus is to help them move from simply being present on the platform to using it more impactfully: understanding their audience, making stronger creative decisions and building campaigns around clear business objectives. This partnership gives us a stronger foundation to support that work locally.”
The official Sales Partner arrangement forms part of Roar AdX’s wider effort to help Sri Lankan businesses make better use of global digital advertising platforms through practical expertise and localised support.
For businesses exploring TikTok advertising for the first time, as well as brands seeking to improve existing campaigns, Roar AdX provides a local point of contact for strategy, campaign management and execution.
Uber Eats Brings Food Delivery Services to Badulla, Bandarawela and Ella
