Meta Platforms has launched a new experimental creative app called Pocket, aimed at letting users generate interactive games and tools using artificial intelligence.
The app enables users to create simple digital experiences—referred to as “gizmos”—by entering text prompts describing what they want to build. These gizmos can then be shared with others, who can interact with, like, and comment on them through a built-in discovery feed.
According to its Google Play Store description, Pocket is designed as a “creative platform for making and sharing gizmos,” where each gizmo is a small interactive experience that can be generated simply by describing it. For example, a user could prompt the app to create a game involving space combat or other interactive scenarios, with the AI generating a playable outcome.
The platform also includes a social feed where users can browse community-created gizmos and engage with popular creations, helping surface the most engaging or entertaining experiences.
Meta’s move comes amid growing debate over the increasing presence of AI-generated content across its apps. The company’s latest push reflects its broader strategy to democratise digital creation by lowering the barrier to building interactive content, even for users without technical or coding skills.
While the app aims to simplify creativity, early impressions suggest that many generated experiences may remain relatively basic, highlighting the current limitations of AI-driven creation tools despite their accessibility and novelty.
Edits App Adds Auto-Translated Bilingual Captions
Meta Platforms has rolled out a major update to its Edits video editing app, introducing auto-generated bilingual captions, enhanced creative templates, and a new set of seasonal sound effects aimed at boosting creator engagement and global reach.
The standout feature of the update is auto-generated bilingual captions, which support text in 15 languages. The tool is designed to help creators expand their audiences across different regions by automatically translating captions, making content more accessible to international viewers.
The feature aligns with broader efforts across Meta’s ecosystem, including Instagram, which has been increasing the visibility of translated content in Explore feeds to better surface international posts to users.
In addition to captioning improvements, Meta has added new seasonal sound effects, described as a way for creators to “bring summer energy” to their videos, along with expanded template creation tools. These include improved support for overlays and a new feature that allows creators to lock clips, ensuring they remain fixed when templates are reused.
According to Meta, locked clips help maintain structure within templates while still allowing others to reuse and remix content more easily, potentially encouraging wider participation in creative trends and video sharing.
The update reflects Meta’s continued push to enhance its creator tools and strengthen cross-border content discovery across its platforms.
Meta Introduces New Pocket Creative App for Content Creation
