Baby Cheramy, Sri Lanka’s trusted baby care brand, partnered with the Sri Lanka College of Paediatricians (SLCP) at the 19th Asia Pacific Congress of Paediatrics (APCP), reaffirming its focus on supporting quality baby care through science, safety and expert knowledge.
At the congress, Baby Cheramy showcased its newly relaunched multi-benefit baby care range, featuring advanced formulations designed to provide gentle and effective care for babies’ delicate skin. The enhanced range has been triple tested by experts to support quality and safety, with products enriched with Natural Ceramides to help strengthen the skin’s natural barrier.
The complete range is also described as “Made Safe for Baby”, reflecting the brand’s focus on developing trusted care solutions for infants. The portfolio includes creams formulated with hypoallergenic formulations designed to be suitable from day one, providing gentle care for babies.
Through its participation at the congress, Baby Cheramy engaged with healthcare professionals from Sri Lanka and across the Asia Pacific region, highlighting the importance of product quality, safety and science-led development in baby personal care.
Commenting on the partnership, Shiyan Jayaweera, Director – Marketing at Hemas Consumer Brands, said, “Partnering with the Sri Lanka College of Paediatricians at one of the leading paediatric forums in the region reflects what Baby Cheramy stands for: creating products that parents can trust, backed by science, safety and expertise.
“Our commitment goes beyond providing everyday baby care products. We focus on ensuring that our products and ecosystem address the holistic childcare needs of children by developing formulations specifically designed for babies’ delicate skin, while also responding to the evolving needs expressed by mothers. We also work with relevant expert bodies to strengthen our understanding of the latest developments in this area.
“Each product in the new Baby Cheramy range – Care, Nourish, Calm and Protect – has been developed using ingredients selected for their intended benefits and supported by external expert clinical testing to validate the safety claims associated with each range. Through our partnerships with the medical community, we continue to strengthen our understanding of babies’ needs and develop trusted care solutions that support healthier beginnings for every child.”