Over the past five decades, Hayleys Agriculture Holdings Limited has evolved from an agrochemical manufacturer into one of Sri Lanka’s most diversified and integrated agricultural enterprises. Today, the company’s extensive portfolio covers value-added food exports, coconut-based products, hybrid flower seeds, tissue culture plants, agri-inputs, and advanced agricultural technologies.
The company’s latest corporate campaign, ‘Where Value Blossoms’, represents this remarkable transformation and serves as a strategic brand platform that highlights the core values driving Hayleys Agriculture — value creation, innovation, sustainability, inclusivity, and long-term partnerships across the agricultural ecosystem.
The new branding strengthens the company’s corporate identity while reaffirming its vision of becoming a purpose-driven organisation that shapes the future of sustainable, value-added agriculture, connecting Sri Lankan innovation with global markets.
A Diversified Portfolio Serving Global Markets
The campaign is backed by a portfolio of businesses that have achieved strong positions across multiple agricultural sectors. HJS Condiments has established itself as Sri Lanka’s largest processed fruit and vegetable exporter, contributing nearly 60% of the country’s exports in this category.
Meanwhile, CocoLife by Hayleys delivers premium coconut kernel-based products to international markets, while Quality Seed Co., founded by Hayleys Agriculture in 1980, remains Sri Lanka’s only exporter of F1 hybrid flower seeds.
Further strengthening its global presence, Hayleys Agro Biotech has become the country’s leading exporter of tissue culture plants. Beyond Sri Lanka, the company has expanded internationally through Haychem Bangladesh, its wholly owned subsidiary, reinforcing Hayleys Agriculture’s position as a globally focused agricultural solutions provider.
Innovation Driving the Future of Agriculture
Innovation continues to be a key pillar of Hayleys Agriculture’s growth strategy, positioning the company as a progressive force in modernising Sri Lanka’s agricultural sector.
In 2004, the company introduced mechanised harvesting solutions through the Agrotech Harvester, followed by the Kubota Harvester in 2010, addressing labour challenges while supporting greater efficiency and productivity in farming.
Hayleys Agriculture has also played a significant role in promoting advanced irrigation technologies, including micro-irrigation and pivot systems, enabling farmers to optimise water usage, improve crop yields, and adopt more sustainable cultivation practices.
More recently, the introduction of the OMNIX digital platform has transformed farmer procurement, cultivation planning, traceability, and supply chain management. Through investments in artificial intelligence-driven automation, precision farming, and digital agriculture solutions, the company continues to strengthen productivity, operational excellence, and future-ready agricultural practices.
Supported by globally recognised certifications including FSSC, BRCGS, HACCP, SMETA SEDEX, and USDA Organic, Hayleys Agriculture remains committed to delivering quality, sustainability, and innovation across its operations.