Asian Paints Causeway, Sri Lanka’s leading coatings brand, has unveiled Royale INFINITY, a premium interior emulsion featuring “Diamond Perfection with Nano Technology,” setting a new benchmark for luxury wall finishes in the local market.
The product was launched at an exclusive event held at Heritance Negombo, where leading dealers and corporate representatives gathered to witness the introduction of Asian Paints Causeway’s latest innovation for Sri Lanka’s premium residential segment.
The launch combined luxury hospitality, technical demonstrations and product presentations, reflecting the company’s continued commitment to strengthening its long-standing partnerships with its dealer network while introducing cutting-edge coating solutions to the market.
Developed following extensive local consumer research, Royale INFINITY has been designed for discerning homeowners who value exceptional craftsmanship, refined aesthetics and premium-quality finishes. The advanced interior emulsion delivers a wall finish that is five times smoother to the touch than conventional finishes available in the local market, creating a unique blend of visual elegance and tactile sophistication.
Speaking at the launch, Regional Head – South Asia & South Pacific Islands at Asian Paints International, Budhaditya Mukherjee, said the introduction of Royale INFINITY marks a significant milestone for Sri Lanka’s premium decorative paints industry.
“This launch marks a new era for premium decorative paints in Sri Lanka. The elite consumer segment here demands absolute perfection, and with Royale INFINITY, we are combining cutting-edge nano technology with global standards to deliver an unparalleled experience that elevates the value we offer to our dedicated dealers and customers,” he said.
Country Head of Asian Paints Causeway, Vaithilingam Kiritharan, said the company remains committed to introducing innovative products that redefine industry standards.
“Our mission has always been to introduce transformative, industry-first innovations to the Sri Lankan market. Royale INFINITY isn't just another paint; it's a meticulously engineered lifestyle solution. By offering a product that achieves a five-times smoother finish alongside world-class health and environmental certifications, we are proudly setting a new benchmark for luxury and sustainability in the local coatings industry,” he said.
With the launch of Royale INFINITY, Asian Paints Causeway continues to strengthen its leadership in Sri Lanka’s premium coatings market by combining advanced nano technology, superior aesthetics and sustainable innovation to meet the evolving needs of luxury homeowners.