Sri Lanka’s gifting and rewards ecosystem, thyaga.lk, has marked a significant achievement at the SLIM DIGIS 2.6 awards, winning the prestigious Grand Prix in its first-ever participation at the event.
Established in 2020, thyaga.lk has developed into a digital gifting and rewards platform connecting individuals, businesses and brands through a combination of digital and physical gifting solutions. Its gift vouchers can be redeemed at more than 300 merchants across Sri Lanka, giving customers and organisations greater choice and flexibility across a wide range of categories.
The brand’s debut at SLIM DIGIS 2.6 resulted in recognition across five categories, reflecting its focus on digital innovation, marketing and customer engagement. Its awards included:
Grand Prix
Gold – Best Use of Digital in a B2B Campaign
Gold – Best Seasonal Campaign
Gold – Best Use of Digital in an E-Commerce Marketing Campaign
Bronze – Best Use of Digital in Corporate Branding
The achievement represents a notable milestone for thyaga.lk as it enters one of Sri Lanka’s prominent digital marketing award platforms for the first time. The recognition also reflects the brand’s ongoing efforts to reshape how consumers and businesses engage with gifting and rewards.
The campaign that earned the awards demonstrated how creativity, technology and customer-centric digital experiences can be brought together to build stronger connections with both corporate and consumer audiences.
Commenting on the achievement, Sachin Wickramasinghe, CEO of thyaga.lk, said: “This milestone comes at an exciting stage of our journey. From being a sales-led company focused on building strong customer and corporate relationships, we are now expanding our capabilities and making our mark in the martech space.”
Neptune Recyclers Collects Over 45,000 PET Bottles During Esala Perahera
More than 250 university student volunteers took part in a collaborative environmental initiative aimed at promoting responsible PET collection and recycling during one of Sri Lanka’s most prominent cultural celebrations.
Neptune Recyclers, an Aberdeen Holdings company, supported the Esala Perahera PET Collection Drive, which successfully recovered more than 45,000 PET bottles along the Perahera route in Kandy.
The initiative was led by the Central Provincial Ministry of Environment and brought together a wide range of public and private sector stakeholders, including Sri Dalada Maligawa, Coca-Cola Beverages Sri Lanka, Neptune Recyclers, CFC Health Care, Siyatha TV and Siyatha FM, Kandy City Centre, public coordination agencies and university volunteer groups.
Volunteers and partner organisations carried out collection activities throughout the Perahera route, gathering discarded PET bottles and directing them towards appropriate recycling and recovery channels. The programme helped address the considerable volume of waste generated during the large-scale public gathering while promoting greater awareness of responsible waste disposal, material recovery and recycling.
The collective effort also supported cleaner public spaces across Kandy and helped ensure that recyclable PET materials were channelled back into the recycling system rather than ending up as environmental waste.
As a company operating in Sri Lanka’s recycling and resource recovery sector, Neptune Recyclers continues to participate in collaborative initiatives that promote responsible waste management and encourage the circular use of valuable materials.
The initiative also forms part of Aberdeen Holdings’ wider commitment to responsible business practices and environmental stewardship. Through its group companies, Aberdeen Holdings continues to contribute to practical sustainability efforts through partnerships, community engagement and initiatives that deliver measurable impact on the ground.
Thyaga Wins SLIM DIGIS Grand Prix with Its First-Ever Entry
