John Keells CG Auto (JKCG Auto), the authorised distributor of BYD and DENZA in Sri Lanka, has launched a new campaign in collaboration with Bank of Ceylon (BOC) and Sri Lanka Insurance Corporation General Ltd. (SLIC) to promote the adoption of New Energy Vehicles (NEVs) among Government sector employees.
The initiative, which commenced on 4 May, will run until 31 July 2026. It aims to enhance the accessibility and affordability of NEVs for public sector employees through structured financing, insurance, and ownership support mechanisms.
Open to all Government sector employees, the program represents a coordinated effort between industry stakeholders and national institutions to support a gradual and practical shift towards cleaner mobility solutions.
As part of the partnership, JKCG Auto will provide a range of ownership support benefits across its BYD and DENZA lineup, including introductory pricing offers, home charging infrastructure support, and comprehensive aftersales services. These are further complemented by preferential leasing options through the Bank of Ceylon, as well as customised insurance solutions and customer support services from Sri Lanka Insurance Corporation.
The initiative is designed to simplify the transition to NEVs while remaining aligned with the policies and procedures of the participating institutions and is subject to applicable terms and conditions.
JKCG Auto Chief Executive Officer Charith Panditharatne stated, “We have always believed that New Energy Vehicles must be both accessible and practical to enable a meaningful national transition towards green mobility. Expanding our islandwide service network and charging infrastructure is a key part of that commitment.”
He further added, “Through our partnership with BOC and SLIC, we are empowering the public sector—the largest employment segment in Sri Lanka—to embrace this transition. The resulting benefits, including reduced transport costs, improved energy efficiency, and lower dependence on fuel imports, are critical to the country’s economic resilience.”
BOC Senior Deputy General Manager Development Lending and Branch Credit Range II, B. K. Gurusinghe, also commented, noting that as Sri Lanka’s first indigenous financial institution, the bank continues to support initiatives that improve access to emerging technologies through structured and accessible financing solutions aligned with evolving mobility needs.